risk with __________ is that too many uses for one brand name can dilute the meaning of a brand for consumers.

Question

Quizplus · Accepted Answer

Brand extensions refer to using an established brand name for new products or product lines. The risk with brand extensions is that too many uses for one brand name can dilute the meaning of a brand for consumers, as they may not be able to associate the brand with a particular product or set of values. This can lead to confusion and loss of brand equity.

Risk with __________ Is That Too Many Uses for One