used __________ to develop an online site to generate 13,464 ideas for new products and website and marketing improvements.
A) brainstorming
B) crowdsourcing
C) group think
D) outsourcing
E) data mining

Question

Quizplus · Accepted Answer

Crowdsourcing involves obtaining ideas, content, services or other contributions by soliciting contributions from a large group, often through an online platform. In this case, the company used an online site to generate a large number of ideas for new products and website and marketing improvements, which is an example of crowdsourcing. Brainstorming (A) involves generating creative ideas through group discussion, while groupthink (C) refers to a situation where a group makes flawed decisions because of a desire for harmony or conformity. Outsourcing (D) refers to the practice of hiring an external company to perform a business function that could be done in-house, while data mining (E) involves analyzing large datasets to identify patterns or insights.

Used __________ to Develop an Online Site to Generate 13,464