Mars,America's second-largest candy company,began doing business in Russia in the late 1980s.The Snickers bar is one of the top selling candies in Russia and is marketed in much the same way as it is in the United States.Mars is most likely a(n)__________ firm.
A) international
B) multidomestic
C) transnational
D) meganational
E) multinational

Question

Quizplus · Accepted Answer

Mars is most likely an international firm because it markets its products in Russia in much the same way as it does in the United States, indicating a standardized approach across different countries.

Mars,America's Second-Largest Candy Company,began Doing Business in Russia in the Late