a general rule,__________ seems to work best when the consumer market target for the product is alike across countries and cultures-that is,consumers share the same desires,needs,and use for the product.
A) product adaptation
B) product extension
C) product integration
D) product invention
E) product customization

Question

Quizplus · Accepted Answer

Product extension is the best option when the consumer market target for the product is similar across countries and cultures. This approach involves introducing the same product in different markets without making any changes to the product itself. This is a cost-effective and efficient approach as it does not require any customization or adaptation to suit the local market. It works best when the product fulfills the same need or desire across different cultures and countries.

A General Rule,__________ Seems to Work Best When the Consumer