Niche marketing is sometimes called:
A) local marketing.
B) individual marketing.
C) micromarketing.
D) scale marketing.

Question

Quizplus · Accepted Answer

Niche marketing is also known as micromarketing because it involves targeting a small, specific market segment with a specialized product or service. Local marketing refers to marketing efforts targeted at a specific geographic area, while individual marketing is focused on personalized marketing efforts for individual customers. Scale marketing is not a commonly used term in marketing.

Niche Marketing Is Sometimes Called