Impulsive purchases would be best explained by the model of decision making known as the:
A) passive model.
B) cognitive model.
C) economic model.
D) emotional model.
Correct Answer:
Verified
Q18: A 'no-choice' decision is referred to as:
A)
Q19: Which of the following is not one
Q20: Deciding to purchase the same item at
Q21: The cognitive model of the decision-making process
Q22: Unlike an emotion, which is a response
Q24: The consumer-related model of decision making which
Q25: Mark recognises that he cannot gain all
Q26: With respect to consumer decision making, in
Q27: The principal limitation with the _ of
Q28: In general, consumers in a _ mood
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