Jayde, a young university student, decides to produce a range of casual clothing from her home and put the name 'Billabong' on them. She is engaging in:
A) brand transference.
B) brand 'knock-off'.
C) fraudulent discounts.
D) deceptive advertising.

Question

Quizplus · Accepted Answer

Jayde is engaging in brand 'knock-off' by using the name 'Billabong' on her own range of clothing without permission or licensing from the original brand. This is illegal and can lead to legal actions such as trademark infringement.

Jayde, a Young University Student, Decides to Produce a Range