A process in which two or more independent individuals discuss and attempt to come to an agreement about their different preferences refers to:

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Negotiation is the process of discussing conflicting preferences with the goal of reaching a mutually acceptable solution. In this process, two or more independent individuals attempt to come to an agreement about their different preferences. Ingratiation refers to attempting to win someone over by flattery or doing favors for them. Substitutability refers to the extent to which one product or service can replace another. Coalition refers to a group of people or organizations working together for a common goal. Internalization refers to the process of adopting attitudes, beliefs or values of a particular group or society as your own.

A Process in Which Two or More Independent Individuals Discuss