The Gap model helps managers to analyze goods and services and the processes that make and deliver them to identify and close the largest gaps and improve performance.

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The Gap model is a useful framework for managers to analyze goods and services and the processes involved in creating and delivering them. It identifies key gaps between customers' expectations and their actual experiences, as well as gaps between different stages in the production and delivery process. Managers can use this framework to close the largest gaps and improve the overall performance and satisfaction of customers.

The Gap Model Helps Managers to Analyze Goods and Services