Question 1

Most people describe government and election news coverage as superficial,narrow,and limited. Explain what factors contribute to these tendencies in news coverage in the United States. Whom do government officials and candidates blame for the nature of news coverage? Whom do journalists blame?

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Question 2

How has the Internet changed news reporting? How has it changed political campaigns and elections? What effect does the Internet have on other news media?

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Question 3

How does the length of political candidates' sound bites compare across the United States,Great Britain,Germany,and France? What accounts for the length of sound bites in these countries?

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Question 4

What effect did the events surrounding the Vietnam War and Watergate have on the news media and their relationship to politics and the American people? Assess whether this was a good development.

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Question 5

How does government regulate the news media? Are these regulations beneficial to democracy?

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Question 6

Based on your opinion and a careful reading of the textbook,what role should the media play in American democracy? What role do they play?

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Question 7

Should we be concerned by Americans' habits regarding consumption of the news? Should we be troubled by the fact that more Americans do not take fuller advantage of the Internet to gather information about political issues or campaigns and elections? Why or why not?

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Question 8

What is the FCC and what are its purposes? Is it a necessary agency? Why or why not?

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Question 9

Based on information in the chapter,if you were a media consultant,what recommendations would you make to a candidate about how to get his or her message out through the mass media?

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Question 10

Describe how the media shape public opinion. What are the consequences of the media's influence on public opinion?

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Question 11

According to the text,a major metropolitan newspaper averages roughly 100,000 words daily,whereas a typical broadcast of the nightly TV news is only about 3,600 words. Why does this difference matter?

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Question 12

What is selective exposure? Do you think it is a problem or a strength in today's media? Explain your answer.

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Question 13

What are policy entrepreneurs,and how do they try to get their underrepresented issues on the governmental agenda?

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Question 14

What consequences follow the character and quality of media coverage of political news when news organizations are privately owned? How does this differ from the type of coverage provided by publicly owned organizations?

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Question 15

In what ways are the news media as a whole biased? Evaluate the evidence that there might be an ideological bias in the media.

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Question 16

What is narrowcasting? Evaluate how narrowcasting can be both a good thing and a bad thing.

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Quiz 7: The Mass Media and the Political Agenda