3M is a highly innovative firm that is constantly seeking new markets and is oriented toward growth and taking risks.It uses a(n)____ strategy.
A) prospector
B) defender
C) reactor
D) rescuer
E) analyzer

Question

Quizplus · Accepted Answer

3M's focus on innovation, exploration of new markets, and willingness to take risks are all key characteristics of a prospector strategy. This strategy is typically used by organizations that are growth-oriented, seek to develop new products and markets, and are willing to take calculated risks to achieve their objectives.

3M Is a Highly Innovative Firm That Is Constantly Seeking