Which of the following statements explains why small businesses are generally more effective than large companies in specialty retailing?
A) Large companies generally lack the specialists that are needed to make a retail store profitable.
B) Specialty retail stores are generally located in small towns where large organizations tend not to compete.
C) Specialty retailing requires a different organizational structure than is usually found in large companies.
D) Innovative people leave the bureaucracy of big business to start their own firms.
E) Specialty retailing relies on customization,which is not cost effective for large companies.
Correct Answer:
Verified
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