_____ refers to the capability of attracting and influencing all stakeholders,whether through energetic brands,heroic missions,distinctive talent development,or an inspirational corporate culture.
A) Cross-subsidization
B) Brand awareness
C) Soft power
D) Segmentation

Question

Quizplus · Accepted Answer

Soft power refers to the ability of a company to influence and attract stakeholders through non-coercive means such as brand image, corporate culture, and talent development. Soft power is often contrasted with hard power, which refers to the use of coercion and force to achieve goals. Therefore, C is the best choice as it best describes the given definition.

_____ Refers to the Capability of Attracting and Influencing All