Which of the following is the first step in foreign-market opportunity analysis?
A) Identifying the potential demand for a specific product
B) Indexing and ranking countries by their market appeal
C) Clustering countries into similar groups for screening and evaluation
D) Developing and planning of strategies of the country chosen
Correct Answer:
Verified
Q19: The American Marketing Association (AMA)defines marketing research
Q20: Unstructured questions increase the potential for interviewer
Q21: Which of the following is true about
Q22: Which of the following approaches uses an
Q23: Which of the following entities has the
Q25: Collecting secondary data at the micro level
Q26: Outside research is appropriate:
A) for small-scale international
Q27: _ information includes population trends,general trade flows
Q28: Which of the following is true about
Q29: Which of the following is the aim
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