According to psychologist Kurt Lewin,understanding consumer behavior is facilitated by an understanding of the two key factors of:
A)learning levels and group power.
B)psychological makeup and inputs from others.
C)attitudes and perception.
D)reference groups and group norms.

Question

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Kurt Lewin emphasized the importance of understanding both the psychological makeup of individuals and the influence of inputs from others, such as social interactions and environmental factors, in analyzing consumer behavior.

According to Psychologist Kurt Lewin,understanding Consumer Behavior Is Facilitated by an Understanding