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​A Yogurt Brand Is Trying to Extend the Product's Lifecycle

Question 107

Multiple Choice

​A yogurt brand is trying to extend the product's lifecycle by promoting its use as a replacement for mayonnaise.The primary goal of this strategy is to:


A) ​Increase frequency of use
B) ​Increase the number of users
C) ​Change product design
D) ​Find new uses
E) ​Compete with mayonnaise

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