Tiffany enjoys shopping at Aldi because it's a smaller store that stocks the basic necessities in addition to a great selection of gourmet or specialty items.She has 3 kids who eat cereal almost every morning for breakfast and sometimes as a snack.She's found that the "Millville Fruit Rounds" available only at Aldi's are a great value and her kids prefer them to Froot Loops.What type of brand are the "Millville Fruit Rounds"?
A)private brand
B)generic brand
C)individual brand
D)manufacturer's brand

Question

Tiffany enjoys shopping at Aldi because it's a smaller store that stocks the basic necessities in addition to a great selection of gourmet or specialty items.She has 3 kids who eat cereal almost every morning for breakfast and sometimes as a snack.She's found that the "Millville Fruit Rounds" available only at Aldi's are a great value and her kids prefer them to Froot Loops.What type of brand are the "Millville Fruit Rounds"?​
A)private brand
B)​generic brand
C)​individual brand
D)​manufacturer's brand

Quizplus · Accepted Answer

Private brands, also known as store brands, are products that are exclusively sold by a retailer under its own brand name. The "Millville Fruit Rounds" are only available at Aldi, which makes them a private brand.

Tiffany Enjoys Shopping at Aldi Because It's a Smaller Store