The ________ is a way to measure service quality.

Question

Quizplus · Accepted Answer

The critical incident technique is a method for measuring service quality by identifying specific interactions that customers have with a business, both positive and negative. This allows businesses to focus on areas of improvement and ensure customer satisfaction. Option A, SWOT analysis, is a tool used to assess a company's strengths, weaknesses, opportunities, and threats. Option B, market audit, is a comprehensive analysis of a company's marketing environment, including the competition, target audience, and marketing strategies. Option D, break-even analysis, is a financial tool used to determine the point at which revenue equals expenses. Option E, OSHA manual, is a guidebook to regulations and safety standards set forth by the Occupational Safety and Health Administration.

The ________ Is a Way to Measure Service Quality