With the ________ an agent would try to identify unmet needs and then find a person or group who meets these needs.

Question

Quizplus · Accepted Answer

The market fulfillment approach involves identifying the unmet needs of a particular market and then finding a person or group who can fulfill those needs. This approach focuses on understanding the market and its needs, rather than just trying to sell a product or service. The product improvement approach focuses on improving an existing product, while the pure selling approach focuses solely on selling without regard for the needs of the customer. Therefore, B is the best choice.

With the ________ an Agent Would Try to Identify Unmet