Referent power is the ability to control another's behavior because of the individual's desire to identify with the power source.

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Referent power is a type of power that comes from having the ability to influence others because they admire and respect the individual. This type of power is based on the desire of others to be identified with the power source, which can be a person, group, organization, or idea. Examples of referent power include celebrity endorsements, respected community leaders, and charismatic public figures.

Referent Power Is the Ability to Control Another's Behavior Because