If a foodservice manager wants to determine the likelihood that customers would purchase a new product, which of the following would be best to use to gain information for that decision?
A) Discrimination sensory test with a consumer panel.
B) Description sensory test with a trained panel.
C) Acceptance sensory test with a consumer panel.
D) Discrimination sensory test with a trained panel.

Question

Quizplus · Accepted Answer

Acceptance sensory tests with a consumer panel would be the best choice to determine the likelihood of customers purchasing a new product. This type of test would directly measure how much consumers like the product and whether they are likely to purchase it in the future. Discrimination sensory tests with a trained panel would only indicate whether the trained panel could differentiate the new product from other products, and description sensory tests with a trained panel would only provide descriptive information about the new product.

If a Foodservice Manager Wants to Determine the Likelihood That