In order to use a global business strategy, XYZ Inc. should ensure that ______.
A) the company's process are low compared to similar products
B) the company's products are of high quality
C) the company's product appeals to market segments that are common to many nations
D) the company's product is unique to the domestic market

Question

Quizplus · Accepted Answer

A global business strategy requires a product or service that has an appeal in multiple countries. This means that the company should be targeting market segments that are common to many nations. Quality and competitive pricing are important in any market, but uniqueness to the domestic market may not be as relevant when pursuing a global strategy.

In Order to Use a Global Business Strategy, XYZ Inc