A firm's international strategy is how it approaches the cross-border business activities of its own firm and competitors' at the present time and in the future.

Question

Quizplus · Accepted Answer

A firm's international strategy defines how it conducts its business activities in global markets and how it competes with other firms that operate in the same markets. It outlines the approaches to entering and operating in foreign markets, managing global operations and resources, dealing with global competitors, and pursuing global opportunities. Therefore, the statement is true.

A Firm's International Strategy Is How It Approaches the Cross-Border