MAC's goal of this component of a direct mailing is to get the recipient to read the contents that show the colours for next season's line of make-up. What component is it?
A) letter
B) leaflet
C) folder
D) order form
E) envelope

Question

Quizplus · Accepted Answer

The envelope is the first component the recipient sees and must be designed in a way that encourages the recipient to open it and read the contents inside, which in this case would show the colours for next season's line of make-up.

MAC's Goal of This Component of a Direct Mailing Is