Packaging can play a key role in differentiating a product. Dishwashing detergent in tablet form, no-drip spouts on laundry detergent, resealed shredded cheese, are all examples of
A) being environmentally friendly.
B) brand equity.
C) marketing the product.
D) providing convenience.
E) protecting the product.

Question

Quizplus · Accepted Answer

Providing convenience is the best choice as all the examples mentioned in the question refer to packaging that makes using the product more convenient for consumers.

Packaging Can Play a Key Role in Differentiating a Product