The changing communications environment caused by the new technologies does not affect how companies and brands relate to customers.

Question

Quizplus · Accepted Answer

The changing communications environment caused by new technologies has a significant impact on how companies and brands relate to customers. New technologies have opened up new channels for customer engagement, such as social media, chatbots, and mobile apps, and have also increased customer expectations for faster, more personalized responses. Companies must adapt to these changes in order to effectively communicate and engage with customers.

The Changing Communications Environment Caused by the New Technologies Does