The use of habit in consumer decision making is associated with _____ decision making.
A)routine
B)extended
C)limited
D)generalized

Question

Quizplus · Accepted Answer

Habitual decision making is associated with routine decision making where choices are made automatically without much consideration or evaluation of alternatives. It involves buying the same product repeatedly without much thought or effort. On the other hand, extended decision making involves a higher level of involvement, evaluation of alternatives and a longer decision-making process. Limited decision making is characterized by moderate involvement and moderate evaluation of alternatives. Generalized decision making is not a recognized type of decision making in consumer behavior.

The Use of Habit in Consumer Decision Making Is Associated