The purest form of an impulse purchase is _____.
A)partially unplanned
B)unplanned substitution
C)completely unplanned
D)reminder impulse

Question

Quizplus · Accepted Answer

A completely unplanned impulse purchase is when a consumer makes a purchase without any prior intention or consideration. This could be triggered by an immediate desire or need that arises while the consumer is in the store, such as seeing a product for the first time or coming across a limited-time offer.

The Purest Form of an Impulse Purchase Is _____