Which of the following are promotional exhibits set up at the retailer's location to build traffic,advertise the product,or induce impulse buying.(They are targeted to consumers. )

Question

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Point-of-purchase displays are specifically designed to attract consumer attention, promote the product, and encourage impulse buying at the retailer's location. Direct and indirect demonstrations may be used to educate consumers about the product but are not necessarily aimed at inducing impulse buying. Freestanding kiosks may be used for promotional purposes but are not specifically targeted at consumers in the retailer's location.

Which of the Following Are Promotional Exhibits Set Up at the Retailer's