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Which of the Following BEST Describes Advertising Expenditures in Canada

Question 17

Multiple Choice

Which of the following BEST describes advertising expenditures in Canada?


A) They exceed $250 billion per year in the huge industry that employs over 3 million people.
B) They are dominated by the millions of small firms competing for business through price wars.
C) They are completely controlled by the top 10 marketing communication companies in Canada.
D) They are large,but the industry is small with fewer than 54,000 employees.

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