When Sara Lee developed crustless bread,it probably planned to rely on which of the following to gain exposure for the bread and to explain how the convenience of the product justifies its higher price.(Sara Lee could not have done this if the product had not been new and innovative. )

Question

Quizplus · Accepted Answer

Publicity is often used to gain exposure for new and innovative products, as it can effectively communicate the unique benefits and justify higher prices without the direct costs associated with advertising.

When Sara Lee Developed Crustless Bread,it Probably Planned to Rely