How is product mix width defined?
A) the number of different product categories found within an industry
B) the number of different product lines an organization offers for sale
C) the average number of products offered by the company
D) the average number of products within each product line in the company

Question

Quizplus · Accepted Answer

Product mix width refers to the number of different product lines an organization offers. It's a measure of the variety of distinct categories of products that a company has available for customers.

How Is Product Mix Width Defined