Who would probably be most persuaded by an advertisement promising viewers that using a product would make them popular?

Question

Quizplus · Accepted Answer

High self-monitors are more likely to be swayed by social popularity and the opinions of others, making them more susceptible to advertising that promises increased social status or popularity as a result of product use. Low self-monitors are less concerned with what others think of them and are therefore less likely to be influenced by these types of ads. Highly dogmatic people may be more persuaded by ads that appeal to their beliefs and values, but not necessarily by ads promising social popularity. People who are not dogmatic may be more open to persuasion in general, but again, not necessarily by ads promising social popularity.

Who Would Probably Be Most Persuaded by an Advertisement Promising