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Customer: I Don't Think I'll Buy the Stereo Today

Question 317

Multiple Choice

Customer: I don't think I'll buy the stereo today.
Salesperson: Why not?
Customer: It's too expensive.
Salesperson: There's always a layaway plan.
Customer: I don't have time today.
Salesperson: I can do the paperwork in less than 5 minutes…
This conversation best illustrates the salesperson's use of which tactic?


A) The dump-and-chase
B) The lowball
C) The door-in-the-face
D) The bait-and-switch

Correct Answer:

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