_____ is a term used to describe online mini games created by firms for longer term, immersive brand engagement.
A) Advergames
B) Proxy games
C) Interstitial advertising games
D) In-game advertising
E) Game engagement

Question

Quizplus · Accepted Answer

Advergames are specifically built to promote a brand or product, and they typically offer an immersive experience for users. They often feature branded content or products within the game itself and encourage longer-term engagement with the brand.

_____ Is a Term Used to Describe Online Mini Games