A brand is a shorthand descriptor of the promised value that a market offering delivers to targeted customers and a means of differentiating this value from that of other market offerings.
Correct Answer:
Verified
Q10: The _ goes beyond the augmented product
Q11: The difference between value of the product
Q12: The _ adds to the core product
Q13: Deals,terms,conditions,and allowances are economic programs of a(n)_.
A)brand
B)minimally
Q14: The _ adds to the core product
Q16: In _,based upon knowledge of their own
Q17: As products mature and customers gain experience
Q18: Flexible market offerings are composed of a
Q19: 'Services can't be touched but rather are
Q20: 'Services are consumed as they are produced'
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