Which of the following is a possible outcome of a sales promotion?
A) Sales increase during the period of the promotion and then remain at a higher level than they were at the start of the promotion.
B) Sales increase during the period of the promotion, decrease when the promotion ends, and then return at the original level where they were prior to the promotion.
C) Sales increase during the period of the promotion, but then immediately return to the original level that they were prior to the promotion.
D) All of the above.
E) A and C only.
Correct Answer:
Verified
Q314: Identify the incorrect statement about sales promotions.
A)
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Q332: Sales promotion activities:
A) can usually be implemented
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A) usually lasts for only a
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A) to consumers usually is trying
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