The AIDA sequence can help a sales manager evaluate a possible sales presentation.

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The AIDA sequence is a widely used framework in sales and marketing that stands for Attention, Interest, Desire, and Action. It can help a sales manager evaluate the effectiveness of a sales presentation by analyzing if the presentation is able to grab the audience's attention, generate interest in the product, create a desire to own the product, and ultimately lead to the desired action of making a purchase.

The AIDA Sequence Can Help a Sales Manager Evaluate a Possible