A pest control company using the most common method of promotional budget planning is most likely to base its promotional budget on which of the following?
A) A percentage of expect future sales revenue from pest control jobs
B) Advertising costs incurred by related businesses within the same area
C) Customer reviews of other pest control companies in the local market
D) A detailed analysis of the requirements of the promotion objectives
E) Survey data from customers regarding company promotion methods

Question

Quizplus · Accepted Answer

The most common method of promotional budget planning is to base the promotional budget on a percentage of expected future sales revenue. This allows the company to allocate their promotional funds in a way that aligns with their revenue goals, while also ensuring that they have enough funds to support their promotional efforts. This method is often used in industries such as pest control, where sales revenue can be relatively consistent and predictable from year to year.

A Pest Control Company Using the Most Common Method of Promotional