Industry sales are highest in which of the following product life cycle stages?
A) Market growth.
B) Market development.
C) Market maturity.
D) Sales decline.
E) Market introduction.

Question

Quizplus · Accepted Answer

Industry sales are highest during the Market Maturity stage of the product life cycle, as it is the peak of the product's popularity and demand in the market. During this stage, the product has already been introduced and established in the market, and its growth rate has slowed down. Its sales rate becomes stable and reaches its maximum level before starting to decline.

Industry Sales Are Highest in Which of the Following Product