From a marketing perspective, product quality primarily depends on,
A) the price of a product.
B) a product working as it is supposed to work.
C) quality control procedures used during manufacturing.
D) the customer's specific requirements and needs.
E) the features of products offered by competitors.

Question

Quizplus · Accepted Answer

Product quality, from a marketing perspective, is largely determined by how well it meets the customer's specific requirements and needs. This customer-centric approach ensures that the product delivers value and satisfaction, which are key to its perceived quality.

From a Marketing Perspective, Product Quality Primarily Depends On