Reshma Ananda, a marketing manager for the Grocery SuperStore retail chain, fired up a computer program that gave her ready access to information about product availability and customer buying. The program helped her immediately set prices for bananas and cherries. This type of computer program is called ______.
A) a decision support system
B) data warehouse management
C) an Internet
D) PRICE analysis software
E) raw data manager

Question

Quizplus · Accepted Answer

The program Reshma Ananda used is a decision support system (DSS) because it provided her with information to make pricing decisions in real-time. DSSs are designed to assist with decision-making processes by analyzing data and presenting relevant information to the user. The other options are not applicable as data warehouse management is focused on storing and organizing data, Internet refers to a global network of computers, PRICE analysis software may not be a real program, and raw data manager is not a known term in this context.

Reshma Ananda, a Marketing Manager for the Grocery SuperStore Retail