A generic market definition includes all of the following terms EXCEPT:
A) customer needs.
B) product type.
C) geographic area.
D) customer type.
Correct Answer:
Verified
Q124: A product-market is one in which
A) products
Q125: A generic market definition includes
A) customer (user)
Q126: Unlike a generic market description, a product-market
Q127: Customer type
A) should be defined by identifying
Q128: The process of market segmentation involves:
A) identifying
Q130: Which of the following is NOT part
Q131: A generic market description should NOT include
Q132: _ is the process of naming broad
Q133: A "product-market" is a market in which:
A)
Q134: A product-market definition should include:
A) product type.
B)
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