______________ segmenting dimensions are those which actually affect a person's purchase of a specific product type or brand in a product-market.
A) Operational
B) Qualifying
C) Customer-related
D) Determining
E) Situation-related

Question

Quizplus · Accepted Answer

Determining dimensions are those factors that actually influence a person's decision to purchase a specific product type or brand within a product-market. These dimensions are critical in understanding what drives consumer choice and can include aspects such as price, quality, features, and brand reputation.

______________ Segmenting Dimensions Are Those Which Actually Affect a Person's