Marketing should

Question

Marketing should

Quizplus · Accepted Answer

Marketing should make decisions about product design and packaging, prices or fees. These decisions are critical in determining how the customers perceive the value of the products or services and whether they will be willing to purchase them. While marketing should work closely with production, accounting, and finance, it should not begin with the production process or let production determine what goods and services are to be developed. Finally, while getting customers to make a purchase is important, the marketing function should also focus on building brand awareness and promoting customer loyalty.

Marketing Should