Which of the following is true of a global corporation?

Question

Quizplus · Accepted Answer

A global corporation emphasizes universal consumer needs and wants rather than differences. This means that the corporation seeks to create products or services that can be marketed globally, rather than adapting to local cultural differences or competing on a market-by-market basis. To achieve this goal, global corporations often have centralized management that coordinates operations across countries and seeks to create a standardized experience for customers worldwide. Individual international subsidiaries may have some autonomy, but they are expected to follow the overall strategy of the corporation.

Which of the Following Is True of a Global Corporation