Which of the following is a difference between convenience goods and shopping goods?
A)Shopping goods generally require broadcast promotion,while convenience goods generally require more targeted promotion.
B)Convenience goods are used to run a business,while shopping goods are used to produce other products.
C)Convenience goods are purchased frequently with minimum effort,while shopping goods are purchased after spending a considerable amount of time and energy.
D)Shopping goods generally require longer channels of distribution than convenience goods.

Question

Quizplus · Accepted Answer

The main difference between convenience goods and shopping goods is the level of effort and time required in purchase. Convenience goods are purchased frequently with minimum effort, while shopping goods are purchased after spending a considerable amount of time and energy. The other options are not accurate differences between these two types of goods.

Which of the Following Is a Difference Between Convenience Goods