Danko Inc.has manufactured a new line of wristwatches that can withstand extreme conditions such as below-freezing temperatures.The watches are also waterproof and heat resistant.The company is marketing these watches specifically to adventurers and extreme sports enthusiasts,such as mountain climbers and scuba divers.Danko has positioned its line of wristwatches:
A) in terms of particular types of product users.
B) in terms of consumer attitudes and preferences.
C) relative to a particular product class.
D) directly against a particular competitor.
Correct Answer:
Verified
Q71: Storm in Bowl is a noodle manufacturer
Q72: According to the VALS™ framework,consumers who are
Q73: The Nielsen PRIZM system includes maps of
Q74: Which of the following observations about geodemographic
Q75: The Nielsen PRIZM system is based on
Q77: According to the market segmentation process model,which
Q78: The Hector & Gable Corporation conducted a
Q79: _ segmentation refers to an approach that
Q80: Johnson & Coleman has created a new
Q81: Gable Brothers Inc.is trying to find a
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents