Which of the following statements is an example of social influences on consumer behavior?
A)Eva purchases a mini skirt after reading Seventeen,a magazine for teens,where a fashion editor writes that any teen who wants to be considered "in vogue" must wear short skirts.
B)The manufacturer of a line of aromatherapy candles markets its products through an exclusive chain of health and wellness stores across the country.
C)Ernie decides against buying a new dress for Easter as she is saving up for a designer gown she wishes to purchase later that year for her wedding.
D)Barath purchases a pair of Rough Terrain brand shoes instead of shoes from Unisole because the Unisole shoes aren't within his budget.

Question

Quizplus · Accepted Answer

This statement shows how a social influence, like a fashion editor's opinion in a teen magazine, can impact Eva's purchasing decision.

Which of the Following Statements Is an Example of Social