Buyers who want to avoid the hassle of waiting in line to order a pizza at Grundel's Pizza Joint can buy their pizzas sooner at a higher cost. Such costs are examples of _____ costs.
A) psychological
B) quality
C) behavioral
D) time

Question

Quizplus · Accepted Answer

The higher cost of buying the pizza sooner is an example of time cost, as the buyer is paying more to avoid the hassle of waiting in line.

Buyers Who Want to Avoid the Hassle of Waiting in Line